Australian Toy Fair - 28th Feb-3rd March 2027, Melbourne (MCEC)

Celebrating the remarkable success of the 2026 Trade Only Event, we are thrilled to unveil the eagerly anticipated dates for the 2027 event!

So, block out your calendar for the 28th February – 3rd March

With an impressive showcase of around 200 exhibitors and a gathering of 4,000 enthusiastic attendees, the fair proved to be an extraordinary and exhilarating experience for all.

This trade event featured a diverse array of captivating exhibits, catering to a wide range of interests. Retailers and attendees were treated to an exciting mix of Games, Outdoor Activities, Educational Displays, Dolls, Construction Sets, Ride-ons, Water and Pool-related products, Electronic Gadgets, Action Figures, Plush Toys, and Puppets, ensuring that there was something for everyone to enjoy.

Hobbies enthusiasts had a field day exploring our HOBBIES section, which presented a delightful collection of Model Cars, Model Railways, Collectibles, Modelling materials, and Remote Control products, leaving hobbyists awe-inspired and delighted.

Of course, that’s not all! The fair also proudly featured an impressive range of LICENSED PRODUCTS, adding a touch of uniqueness and exclusivity to the event.

It’s essential to mention that this exceptional gathering is exclusively reserved for trade professionals only. Eligible attendees include esteemed retailers, wholesalers, buying groups, and other trade-related entities. To ensure a seamless registration process, we kindly request that all registrants present their valid business identification upon registration.

Exhibition stand for Modern Brands by Exhibitionco at Toy Fair 2026

Call us for an obligation-free quote for your stand at Toy Fair 2027