The Reed Gift Fair is a great launching pad for any new products on the market and the latest best sellers and trends in giftware. After the end of the Christmas season the entire industry comes together, starting in February, to start again with new, fresh ideas for the new year. It is a great source of information and feedback for the sellers who will get a good indication as to which new ideas and products are likely to be a success in the market and which way the trends are leaning.
As well as a source of information, the fair is also a source for inspiration, providing ideas from some of the best and most successful suppliers in the marketplace.
This year, the show kicks off at the Melbourne Convention and Exhibition Centre on the 30th January, then will move to Sydney at the Convention & Exhibition Centre at Darling Harbour on the 27th February until the 3rd March. Some of the statistics for the 2009 exhibition show that over 16500 people visited the Gift Fair with many of those coming back fro a second look.
The Gift Fairs will attract buyers from across the retail spectrum, from some of the largest national chains and department stores to the smallest boutique, one-outlet businesses.
Whether you plan to launch a new product or just show your existing customers that you are still a ‘player’, this is one of the best platforms in which to do it.
