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Tips for Exhibiting at the Sydney Exhibition Centre, Darling Harbour

Posted on June 24th, 2010

Citi Exhibition StandThe Sydney Convention and Exhibition Centre at Darling Harbour is one of the most popular exhibition centres in Sydney, so the chances are your company will participate in a trade show or exhibition there at some point during the year. Here are some tips to make the most of your exhibition stand at Sydney Exhibition Centre.

1. Check which Hall
Some exhibitions, such as the Good Food and Wine Show take up all six exhibition halls, but other trade shows are smaller. Check which halls the event you are booking is using, as this may have an impact on where you locate your stand. Check where people will enter and exit the exhibition, so you have an idea of whether your stand is in the middle, or will be one of the first or last the prospective customers see. Continue Reading.

Are You Exhibiting at The Good Food and Wine Show?

Posted on May 28th, 2010

Food and Wine ShowOver 35,000 people will visit the Good Food and Wine Show this year on July 16 to 18 in Sydney. Nationally, the Good Food and Wine Show visits five capital cities, so you can take your exhibition stand across the country if you want to. The Good Food and Wine Show is the best place to exhibit if you sell any products relating to food, wine, beer, spirits, or cooking.

Here are some tips to make your exhibit at the Good Food and Wine Show stand out.

1. Samples or Tasty Treats
Most exhibitors offer people samples or tasting trials at this show. Obviously, if people taste your food and like it, you will make more sales. When you design your exhibition stand, consider what you need to provide edible samples of your product. You may need an electric frying pan and electricity for example to serve something hot. You need to order in small tasting cups or plastic spoons to serve your tasty treats to your prospective customers. You may want to consider what portion size you will serve. Usually a mouthful or two is enough to give your customers a taste of your product. Ensure you provide any food or drink in a hygienic manner to your customers. If you provide a tasting sample, don’t forget a plastic bin for people to put the rubbish in. Continue Reading.

Preparing for CeBIT

Posted on May 24th, 2010

cebit-australia-sydney-2009At the end of May, exhibitors will crowd the Exhibition and Convention Centre at Darling Harbour for CeBIT Australia and everyone who is involved in the Information and Communications Technology industries will be there. So, how do you make your exhibition stand out amongst the high tech stands?

If you are preparing to exhibit this year at CeBIT, you will spend this week making final preparations to ensure your stand is an outstanding success. Here are some ideas to make your CeBIT experience worthwhile.

1. Plan for 30,000 Visitors
Over 30,000 people will visit CeBIT in Australia this year, so make sure you have enough business cards, brochures, and give aways. You may need to restock your selection several times throughout the exhibition, so plan how to store and restock your marketing tools. You do not want to run out of your business cards on the first day of this event. Continue Reading.

The National Careers and Employment Expo

Posted on May 20th, 2010

Careers_ExpoAustralia’s largest FREE entry career and employment event is already underway and has experienced huge numbers of visitors in both Sydney and Brisbane already and this weekend arrives in Melbourne.

The 2010 National Careers & Employment Expo is the largest event of its kind in Australia for anyone looking for information on;

• Full-Time & Part-Time Jobs on offer
• Graduate, Apprentice & Trainee Opportunities
• Employment and Training Seminars
• Leading Organisations, Local & Interstate

Organisers expect the exhibition to attract over 115,000 people all up including both prospective employers and employees alike. It is run over two days in each and every major city in the country and is essential to school leavers, graduates, people returning to the work force after an absence and even mature age workers. Continue Reading.

 

Check out our exhibition resource centre or download our free trade show guides. Also get exhibition stand ideas from our Flickr feed.

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