Here are some tips to make your exhibit at the Good Food and Wine Show stand out.

1. Samples or Tasty Treats
Most exhibitors offer people samples or tasting trials at this show. Obviously, if people taste your food and like it, you will make more sales. When you design your exhibition stand, consider what you need to provide edible samples of your product. You may need an electric frying pan and electricity for example to serve something hot. You need to order in small tasting cups or plastic spoons to serve your tasty treats to your prospective customers. You may want to consider what portion size you will serve. Usually a mouthful or two is enough to give your customers a taste of your product. Ensure you provide any food or drink in a hygienic manner to your customers. If you provide a tasting sample, don’t forget a plastic bin for people to put the rubbish in.

2. Product Bags
Another idea is to offer a “show bag” that customers will purchase with a number of your products together. If you offer show bags, provide a sturdy bag that people can easily carry all day, with strong handles. You may consider going shares with another company offering a product that complements your product. For example, if you sell delicious cheeses, you may want to add some crackers to your show bag or product bag. If you can get another exhibitor to sell the same show bag at their stand too, giving you a fair share of the sale price to cover the cost of your product, you could double your sales.

3. Demonstrations
Consider arranging your stand to enable a staff member to give demonstrations of how to make your product. If you are cooking something, don’t hide this at the back of the stand, but have the staff member up front giving an active demonstration of how your product works. You may want to schedule in several demonstrations over the three days of the exhibition. You can also plan to give theatre style demonstrations of your cooking or a wine tasting show. This is a terrific way to show customers all the benefits of your products. If you plan to give a show or demonstration in one of theatres outside of your own stand, you will need to book this with the event organizers.

4. Order Forms and Online Ordering
Not everyone will be able to purchase your product at the show. If you can provide online ordering and order forms for your customers, you may make sales for many months after the actual event. Make sure you allow space to take orders on the day and space for your order forms or brochures to give to customers who want to order online after the event. This increases your sales, especially as many people can’t carry too many things at this event, so allowing your customers to place an order for later delivery works well.

5. Sales on the Day
When you sell products at the Good Food and Wine Show, you need to design your stand to allow for space to store your products. This is particularly hard if you need cold storage, so you may have to hire fridges or freezers for the event. If you sell alcohol, it is easier as people can pick up the alcohol orders at the liquor shop at the end of the day. Check with the organizers about food storage areas that you may use during the event. Don’t forget to provide ways for people to purchase your product, paying via credit card, eftpos, or cash.

The Good Food and Wine Show is a practical event that always attracts a large crowd. Make it easy for your prospective customers to remember your product by offering free tastings, product demonstrations, and product bags or show specials. Make it easy for people to buy your product on the spot and also to order the product after the show.

If you are preparing to exhibit this year at CeBIT, you will spend this week making final preparations to ensure your stand is an outstanding success. Here are some ideas to make your CeBIT experience worthwhile.

1. Plan for 30,000 Visitors
Over 30,000 people will visit CeBIT in Australia this year, so make sure you have enough business cards, brochures, and give aways. You may need to restock your selection several times throughout the exhibition, so plan how to store and restock your marketing tools. You do not want to run out of your business cards on the first day of this event.

2. Plan to Network Extensively
While you will need someone to man your stand at all times, you should also provide enough staff to network through the crowds and to visit the other stands. CeBIT offers you the chance to network with the senior level executives across a wide range of industries. You need time to make contacts and time to network with the other people attending the event. It may work well to have one or two staff members roaming the event while others provide information at the stand.

3. Offer Something Different
While the majority of exhibition stands will offer technological stands, try making your exhibition stand different by offering the crowds something a little different. Think carefully about what makes your product or service stand out and offer your customers something that brings that to their attention. You may want to try having a gelato stand at your stand while you show a DVD of your product in action. Give your customers something they can genuinely use in their business – even if it is as simple as a pen or notepad (marked with your website address), so you will get return business later on. Mouse mats, coffee mugs, and other accessories for the business desk will work well as marketing tools too.

4. Prepare Media Statements
CeBIT is one of the few exhibitions that attracts so many media attendees. Prepare some media statements, such as press releases electronic media releases for your company. If you have these ready prepared, you may get more media attention than your competitors who have not considered what to say.

5. Ensure You Present a Professional Image
Remember that CeBIT aims at the senior level executives and government people as well as retailers and distributors. CeBIT is one exhibition where presenting a total package of a professional company is essential. Be prepared to talk about what your company offers the ICT industry as a whole, as well as the benefits to individual businesses. Look at every angle of your exhibition stand and make sure nothing is out of place. Ensure your staff look professional in appearance and present a complete image that enhances your marketing materials.

CeBIT is a terrific way to network business to business across the industry. Make sure you and your staff are prepared for the event, which could make you millions in business referrals.

The 2010 National Careers & Employment Expo is the largest event of its kind in Australia for anyone looking for information on;

• Full-Time & Part-Time Jobs on offer
• Graduate, Apprentice & Trainee Opportunities
• Employment and Training Seminars
• Leading Organisations, Local & Interstate

Organisers expect the exhibition to attract over 115,000 people all up including both prospective employers and employees alike. It is run over two days in each and every major city in the country and is essential to school leavers, graduates, people returning to the work force after an absence and even mature age workers.
The expo showcases many employment opportunities, and the friendly character of the show allows job seekers the chance of one-on-one interviews with leading employers and industry groups from Australia and Overseas in an informal environment.
As well as career opportunities, The National Careers and Employment Expo is also recognized as a key platform to find out about further education, apprentiships and employment training programs.

There are hundreds of courses, study options or new training and skills pathways for visitors to check out. Many exhibitors provide a hands-on environment for you to try a trade and make a more informed choice about your future.

On going support from local business, government and educational communities mean that the National Careers & Employment Expo has become a key stepping stone for anyone in the job market.

SOTA

From small venues in and around Canberra, an annual event grew into what is now ‘The National May Outdoor Trade Fair’. Presently held at EPIC (Exhibition Park in Canberra), the show is an unmissable date in the calendar to anyone involved in the outdoor industry. These shows organized by SOTA are considered an important and reliable yardstick on the health of the outdoor industry as a whole.The success of the show is attributed to its reliability and efficiency as much as the exciting and friendly atmosphere which is created each year. Exhibitors are all from the wholesaling or manufacturing business and visitors are buyers and retailers in the industry, most with genuine interest in purchasing. Exhibitors from last year’s event reported good leads and sales generated during the show.

One of the best things about this show is its sheer size. The venue including all outdoor areas allows exhibitors ample space to show off their products to their full potential. ie; tents can be erected and canoes can be on display. The interaction of this kind of selling environment is invaluable. As well as seeing all the products on offer, visitors can learn, ask questions and even touch the displays.

Nat Nay 2009 was a huge success. With the world economic crisis in full swing, and other exhibitions and trade shows struggling to get numbers of exhibitors and visitors, numbers at the National May Outdoor Trade Fair were not affected at all. First time visitors were exactly the same as the previous year and new visitors were only down by 32. This confirms that genuine interest in the outdoor industry is still solid.

Potential exhibitors are required to complete an Application for Membership at a cost of $75.  If this is approved by the committee then they can then go ahead and apply for a place. There is no charge for visitors who pre-register fro this event. Those not registered will be charged an entry fee of $20 on the day.

The event will combine an exciting Financial Markets Program with the beautiful setting of Sydney City. 600 delegates are expected to attend from around the world, so not only is this a great event for The Sydney Convention and Exhibition Centre at Darling Harbour, it is also a great event for Sydney. The event organisers are even encouraging attendees to bring partners/accompanying persons with accommodation packages and special events, tours and sightseeing so they can enjoy all that Sydney has to offer.

The financial content of the Congress will be the broadest ever for an ACI World Congress. The organisers are presenting, as part of the congress, panel discussions and presentations covering the entire spectrum of Financial Markets topics and factors affecting our Markets today and tomorrow.

A program advisory group has been formed to ensure the congress reflects the latest advances and trends in financial markets and promise to bring together the best local and international speakers.

The exhibition will provide delegates with the ideal platform to interact with Banks, finance companies, markets intermediaries & service providers. They will be able to meet with Australian domiciled companies to discuss their unique offerings and it will provide all those involved with business development opportunities, networking events, trade exhibits and topical business sessions.

Any new technology plays an ever increasing role in all areas of business. Here at CeBIT is where the leaders in the field of ICT can discuss future long and short term solutions in reducing costs, achieving greater productivity and driving new business by using Information and Communications Technology.

This year, the show organizers are expecting over 600 exhibitors, covering 28 different business technologies and over 30,000 visitors. The huge concentration of ICT decision makers and business leaders will provide a unique environment for information sharing, networking opportunities and knowledge exchange which will, in turn lead to new business opportunities for all involved.

CeBIT Australia is based on CeBIT Germany which is the largest event of this kind in the world. This being the case, the show creates a perfect stage for many satellite events, organised by sponsors, government departments, trade organisations, exhibitors and industry associations.

An informative and widespread conference program featuring over 120 speakers together with workshops and the exhibition itself will provide a massive networking opportunity for all key players in the ICT industry.

CeBIT will come to Sydney Convention and Exhibition Centre on May 24^th – 26th

As well as a source of information, the fair is also a source for inspiration, providing ideas from some of the best and most successful suppliers in the marketplace.
This year, the show kicks off at the Melbourne Convention and Exhibition Centre on the 30th January, then will move to Sydney at the Convention & Exhibition Centre at Darling Harbour on the 27th February until the 3rd March.  Some of the statistics for the 2009 exhibition show that over 16500 people visited the Gift Fair with many of those coming back fro a second look.
The Gift Fairs will attract buyers from across the retail spectrum, from some of the largest national chains and department stores to the smallest boutique, one-outlet businesses.
Whether you plan to launch a new product or just show your existing customers that you are still a ‘player’, this is one of the best platforms in which to do it.

The Australian Dental Expo is a major trade exhibition held every two years in either Melbourne or Sydney. 2010 will see Sydney as the host city and in March dentists, doctors, researchers, consultants, specialists and more will gather under one roof at the Sydney Convention and Exhibition Centre, Darling Harbour to promote products and services to the dental industry.

ADX will create a forum for professionals and leading manufacturers in the industry to discuss, exhibit, view and learn about all the latest developments in equipment, materials and research in the field of dentistry.

Exhibitors will range from dental services to consulting services, educational, wholesale and production. New developments in technology will be on show as will equipment for dental surgeries and clinics and service maintenance of dental specialities.

The show is not open to the general public so all visitors will be from the industry too. From dentists to hygienists, therapists and assistants it is a must for anyone in the industry whether from the dental practice side or laboratory and denture clinics.  Registration in advance is advised. The show will be open from April 26th  to April 28th.

So, whether you are new to the idea of investing or an experienced investor you will find something of interest at the Trading and Investing Expo at Sydney Convention and Exhibition Centre. The exhibition run by Event Management International aims to bring together some of the most respected investment experts from Australia and around the world, providing a highly valuable and educational opportunity to help restore investor confidence.

There will be a wide range of seminars, panel discussions and presentations by leading industry experts which will provide practical knowledge on how you can make smarter investment decisions. Exhibitors will range from brokers to traders, analysis systems to hardware and banks.

If you want to take control over your own financial future or just learn how the economy and money markets work head down to the exhibition centre October 30th and 31st 2009. Tickets are $15 at the door or you can book online for a saving of $5 at http://www.tradingandinvestingexpo.com.au

The show was already  a huge success in Brisbane in June and will be held at Melbourne’s Convention and Exhibition Centre from October 2nd to 3rd.

The show was once called Screenex and concentrated specifically on the screen printing industry but in 2005 ‘Visual impact Promotions’ and ‘Image Expo’ decided to join forces and agreed to combine their individual exhibitions to form a partnership. The result – a larger and more diversified exhibition covering all aspects of the printing and signage industries, and a huge step forward for exhibitors and their visitors.

This expo is a must for any company involved in printing, graphics or signage. As always, many new technologies, products and ideas will be on show which are sure to effect the printing and signage industries in the near future. Technology is moving at such a rate that there will always be something new on show which is set to change the business in some way or another.
The exhibition will bring together professionals from all the graphic industries. Exhibitors and visitors alike will gain from this unique experience, whether showcasing a new product or on the lookout for the latest materials or hardware. Suppliers, buyers and industry experts will all be gathered under the one roof to create a marketplace like no other.
Visual Impact does not charge an entry fee. Visitors can register on-line in advance through the organiser’s web-site or at the door on arrival.

For business management and planning in the graphics industry, Visual Expo is a must. Whether you are at apprentice level or management level, you will get something from this exhibition.